There are so many opportunities to network at the American Marketing Association International Collegiate Conference and it starts with listening.
The power of networking can truly go a long way. In the case of chapter leaders at the 39th annual American Marketing Association International Collegiate Conference in New Orleans, Louisiana, this proves to be especially true. Continue reading
Whether you’re finishing up an internship or just starting to look for one, there is one thing to keep in mind: no matter what company or industry you choose, an internship provides you with valuable experience in the field and you’re getting the opportunity to work with local professionals. You made it through a couple rounds of interviews and they want to work with you to see what you can do, so here five internship tips so you can make the most of it.
One of the events that was attended by several students this past week was the Sales Certificate Program. During this program, students received a sales certification after attending two separate sessions where they listened to sales professionals from several companies, including AeroTek, TekSystems, ABC Supply Company, and Northwestern Mutual. Here, a panel of employees from each of the companies talked about the importance of selling, beginning at its most basic forms as well as the foundations of sales: presenting & closing, and report & needs assessment.
After several busy and fun-filled days in New Orleans, the conference was coming to a close. It culminated with an awards banquet, which included a tasty meal and allowed all of us attending to come together and celebrate all of our hard work.
Kim R. Todora, public relations and media outreach manager of Promotional Products Association International (PPAI) spoke on the power of promotional products in the marketing world.
While working at the 113 year old company, Kim learned the power of promotional products, which were once overlooked, and how they affect buyers. Today, promotional products are the 8th fastest growing medium in media, and, surprisingly, are the only form of marketing that buyer’s say “thank you” to. Though surprising to some people, listening to Kim’s talk on the power of promotional products, there are truly no other forms of marketing that buyers are thankful to receive.
Putting yourself in the shoes of the buyer, it’s hard to recall the last time you were thankful for the commercial that interrupted your show, the promotion that was heard on your Pandora station, or the dozens of emails that appear daily in your inbox. However, when you receive something as small as a flash drive, or even a shirt, chances are, your automatic response is to say “thank you.”
You may be familiar with crowdsourcing campaigns, odds are you’ve encountered more than you realize in your lifetime. Defined as the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community rather than from traditional employees or suppliers, crowdsourcing is likely to cross your path on regular basis.
Can Valentines Day be considered a holiday?
Well, how exactly do we define a holiday today? According to Merriam-Webster, it’s a day of celebration; a day when most people don’t have to work.
Based on that, Valentines Day certainly is a holiday, or maybe it’s not. Regardless, every February, millions if not, billions flock to stores to swoon their loved ones. But given that it’s not even considered a holiday in the traditional sense, what is it that drives so many crazy?
We’re on a mission to end cancer by 2020.
We’re on a mission, and we need your help.
Cancer Mission 2020 was started by Gary Mervis, founder of Camp Good Days and Special Times, in 2010 as a grassroots initiative with the ultimate goal of transforming cancer into a chronic illness, rather than an incurable disease. When his youngest daughter, Teddi, was diagnosed with a malignant brain tumor, Gary’s life was changed forever. Since Teddi’s passing, Gary has made huge efforts to help improve the lives of those touched by cancer in honor of his daughter’s legacy.