Hello, Millennial Generation? Are You There?

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Who are millennials you ask? The answer is, no one quite knows. The millennial generation, generally accepted as anyone born between roughly 1980 and 2000, is a generation plagued by an air of question and misunderstanding from previous generations who don’t quite understand how these technologically-consumed people work.

So given all the misunderstanding, how are marketers expected to reach millions of individuals who are currently in (or nearing) the primes of their careers?

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Rivalries In Business: Who’s The Real Winner?

Burger King vs. McDonald's

 

 

 

 

 

 

 

 

For generations people have been entertained by the epic battles of their time. Whether it was the Capulet’s and the Montague’s in Shakespeare’s Romeo and Juliet, the New York Yankees against the BostonRed Sox, or the Beatles versus the Stones, rivalries are everywhere. However, some of the most epic rivalries of all time are not in sports or music, but in business.

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