The latest news, trends and events in the marketing world.

How to perfect your resume // By: Grace Brinkerhoff

How to perfect your resume Your resume gives your hopeful future employer a snapshot of who you are, ultimately helping you land an interview. But with hundreds of resumes and applications being sent in for the same internship or job, how can your resume stand out? Here are 6 tips to perfect your resume to […]

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Old School Marketing Techniques Still Used Today// By: Emily Risch

If it’s not broken, don’t fix it! Despite the increasing digitalization of today’s world, some classic marketing techniques still remain effective. Marketing is changing and adapting with the times, but certain elements appear as if they will be present for the road ahead. From theatricality to psychological hooks, here are five marketing techniques that remain […]

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The Personal Touch of Marketing: Does It Really Work?

What marketing strategies stick out to consumers? According to studies done by Red Crow Marketing, the average consumer is faced with between 4,000 and 10,000 ads a day. If you’re in a world of marketing directly to these consumers, the one question that should jump to mind is which strategies, in particular, will stick out?

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How to Become a Top Small Chapter

As our chapter looks to continue our success and grow in the upcoming years, we sought guidance from schools like Carnegie Mellon University, Rowan University, Texas Southern University, and Northwestern Ohio University, who were all ranked in the Top 5 Small Chapters of AMA in 2016.

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Four Tips For Managing Your Time

No matter how old you are or what stage of your life you’re in, managing your time has become something you can always improve on. The classic saying, “there aren’t enough hours in the day” is something we know all too well. 

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