New is Always Better // By: Morgan van der Horst
New school marketing techniques that are worthwhile Times change and so should your marketing practices. It may be hard to change from what you’ve always done to something you’ve never done but there’s one thing to keep in mind:
Old School Marketing Techniques Still Used Today// By: Emily Risch
If it’s not broken, don’t fix it! Despite the increasing digitalization of today’s world, some classic marketing techniques still remain effective. Marketing is changing and adapting with the times, but certain elements appear as if they will be present for the road ahead. From theatricality to psychological hooks, here are five marketing techniques that remain […]
The Personal Touch of Marketing: Does It Really Work?
What marketing strategies stick out to consumers? According to studies done by Red Crow Marketing, the average consumer is faced with between 4,000 and 10,000 ads a day. If you’re in a world of marketing directly to these consumers, the one question that should jump to mind is which strategies, in particular, will stick out?
How to Become a Top Small Chapter
As our chapter looks to continue our success and grow in the upcoming years, we sought guidance from schools like Carnegie Mellon University, Rowan University, Texas Southern University, and Northwestern Ohio University, who were all ranked in the Top 5 Small Chapters of AMA in 2016.
When in NOLA and at the AMA International Collegiate Conference
There are so many opportunities to network at the American Marketing Association International Collegiate Conference and it starts with listening.
The Power of Networking with Chapter Leaders
The power of networking can truly go a long way. In the case of chapter leaders at the 39th annual American Marketing Association International Collegiate Conference in New Orleans, Louisiana, this proves to be especially true.
Four Tips For Managing Your Time
No matter how old you are or what stage of your life you’re in, managing your time has become something you can always improve on. The classic saying, “there aren’t enough hours in the day” is something we know all too well.
Why Internships Are Better Than a College Course
College courses are a tool that allow you to gain the knowledge and insight necessary to succeed in a particular field. The problem with college courses is that they don’t simulate real life experiences that take place in an organization.
Creating a Resume That Will Stand out
As marketing majors, most of us know that the most important thing we can sell is ourselves. We need to talk the talk and walk the walk that our future employers want to see.
Eight Marketing Terms Everyone Should Know
A lot goes into a marketing plan for a product or service, and there are a lot of misconceptions about what marketing really is and how it works in the professional world.